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Business Promotion Company India
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Eixil Group offers Campaigns and Strategies to Promote your Business, Website or Brand on Internet through our proven Internet Marketing Process. These campaigns are created with specific goals and measured results for profit, sales, conversion rates and requirements of clients.
There are a various options in online promotions to attract new customers including Search engine optimization, pay-per-click management, affiliates, social options, product feeds.
We also deal in Internet Affiliate Marketing, Website Promotions through SEO, Social Media Marketing and Search Engine Marketing and for businesses which have been using the Internet as an advertising medium, various pricing models are available. Eixil Group is committed to achieve your business goals within your budget.
Surveys indicate that over 85% of Internet users find new websites by using search engines. Unless your website or business appears prominently on major search engines like Google, Yahoo and Bing , you can be sure those potential customers will go elsewhere for their requirements.

CPM pricing was actively promoted by the big portals such as Yahoo and AOL. It was a great revenue generator for them that had the added bonus of being largely risk free. That is, the advertiser did all the creative work and made the payments while the only thing the portals had to do was display the ad as often as they could until the advertiser's budget was exhausted. It's this one-sided nature of the CPM model that has pushed advertisers to seek an alternative that can offer them some sort of guarantee of performance.

CPA then seems to offer the best guarantee for advertisers. After all, with such a set up, the advertiser only pays when the prospect has performed a specific action such as registering or requesting information. And just to be explicit, the upside of this is that an ad can be displayed and clicked on many, many times with no cost to the advertiser. The problem here is that now all the risk has been shifted to the publisher since they now must give up their ad inventory and hope that the advertiser's message is compelling enough to result in "actions".

CPC sits in the middle of the online pricing spectrum. It involves risk from the advertiser's side in that they pay for every click on their ad. This forces them to make sure that the ad is relevant to what is being offered so that a click has a good chance of turning in to an action. At the same time, the publisher takes on the responsibility of displaying the ad in appropriate places so that it will receive clicks. No clicks, no revenue. The major problem with cost-per-click type ads is that they're subject to click fraud.
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